Turn stills into video without wasting credits

Step by step

1. 1
   Pick stills that already won

   Animate images with proven performance — strong engagement, good ad metrics — rather than fresh renders. A still costs 12 to 20 credits and a clip costs 300 to 600, so validate cheap and animate only what earned it. The image-to-video ad workflow shows this pipeline end to end.

2. 2
   Check the still works as a first frame

   The clip animates outward from your image, so the still is literally frame one. Audit it like a cinematographer before spending clip credits.

   • Clean, well-lit subject with room around it to move
   • No limbs or products cropped at the frame edge
   • A composition that implies motion — a glance, a mid-step pose
3. 3
   Write a short motion prompt

   Describe only the motion — the identity and scene already live in the image. One or two motions per clip keeps results controlled; stacking five movements produces mush.

   • Camera: “slow push-in”, “gentle handheld sway”
   • Subject: “she turns toward the camera and smiles”
   • Ambient: “hair moves in the breeze”, “steam rises from the cup”
4. 4
   Choose 5 or 10 seconds

   A 5-second clip costs 300 credits and a 10-second clip costs 600. Five seconds covers most social placements — hooks, loops, Stories — so default to it and reserve 10 seconds for clips that genuinely need a beat of narrative.

5. 5
   Review, refund, reuse

   Clips are delivered as MP4. Failed generations are refunded automatically, so a bad run never costs you. Drop the finals into a campaign collection alongside their source stills — the pairing makes monthly planning much easier.

Frequently asked questions

• The image-to-video ad workflow
• Glossary: image-to-video
• Guide: seeds, retries & refunds